Kimberly Stricker
Social Motto


Kim Stricker has spent 25+ years doing one thing exceptionally well: turning social media into a growth engine for businesses. As the Founder and Strategist behind Social Motto, Kim works with clients to build smart, intentional strategies that don't just drive likes, they drive results. Reach. Engagement. Conversion. That's the framework.
Before "content strategy" was a job title, Kim was already doing the work. That depth of experience means she understands not just where social is today, but where it's going and how to position her clients to win there.
Social Motto is built on a simple belief: social media is the backbone of modern marketing. Kim brings that philosophy to every client engagement, pairing sharp strategic thinking with content that actually connects with the right people at the right time.
SOCIAL MOTTO | SERVICES OVERVIEW
Social Media Strategy
Every engagement starts with a strategy built for your business, your audience, and your goals. No templates. No guesswork. Kim develops custom roadmaps that define where to show up, what to say, and how to grow.
Content Development
Great strategy needs great content to back it up. Social Motto creates content frameworks, messaging, and platform-specific copy that reflects your brand voice and moves your audience from scrolling to taking action.
Brand Voice & Messaging for Social
Consistency is credibility. Social Motto helps clients define and refine the voice behind their content so every post, caption, and campaign sounds unmistakably like them.
Executive Thought Leadership | LinkedIn
Your executives have expertise worth talking about. Social Motto translates that expertise into a consistent LinkedIn presence that builds authority, opens doors, and puts the right people in front of your brand. From profile positioning to content calendars to post copy, Kim develops a LinkedIn strategy that makes your leaders the voices people in your industry actually follow. Because in today's market, people buy from people they trust and trust is built long before the first sales conversation.
Social Media Consulting
Whether you have an in-house team that needs direction or you're starting from scratch, Kim offers consulting that gets you aligned, focused, and moving with confidence.
Campaign Strategy & Execution
From product launches to brand awareness pushes, Social Motto builds campaigns with clear objectives, creative direction, and a content plan designed to reach the right people and convert them into customers.